As we move deeper into 2025, understanding the preferences of your customers is more important than ever. One generation that is driving the future of food trends is Gen Z — and if your restaurant wants to stay competitive, you need to know what they want and how to give it to them. But here’s the best part: listing with foodpanda can help you reach this lucrative demographic while also boosting your restaurant’s visibility and sales.
Gen Z, born between 1997 and 2012, is the largest generation today, and they’re quickly becoming the key customer base for restaurants. Their dining habits are evolving as they embrace convenience, sustainability, and health-conscious options. Let’s dive into some of the biggest food trends they’re driving in 2025 and how foodpanda can help you tap into this growing market.
The Gen Z Food Revolution: What’s Driving Their Choices?
1/ Health-Conscious Choices
Gen Z is all about healthy eating. They actively seek out meals that contribute to their physical and mental well-being. This generation is more likely to choose plant-based options, organic ingredients, and dishes with minimal added sugars. If your menu includes these items, you’re on the right track.
2/ Sustainability Matters
Environmental impact is a key concern for Gen Z. They prefer restaurants that focus on sustainability, from sourcing local ingredients to reducing waste. If your restaurant emphasizes eco-friendly practices, you’ll not only win their loyalty but also their business.
3/ Speed and Convenience
Gen Z is busy. They’re juggling school, work, and social lives, so convenience is a major factor in their food decisions. Quick, easy, and healthy options are a must. Online ordering and food delivery are part of their daily routine, which is where foodpanda can step in to make sure your restaurant is just a click away.
How Listing with foodpanda Helps You Attract More Customers
Now that we know what Gen Z wants, it’s time to discuss the most effective way to reach them. One of the best moves your restaurant can make is getting listed on foodpanda. Here’s why:
>Wider Reach and Visibility By partnering with foodpanda, your restaurant gains immediate access to a vast, engaged customer base. With millions of users across 11 markets in Asia, foodpanda ensures that your restaurant is visible to the right audience at the right time.
>Seamless Online Ordering Experience Gen Z loves convenience, and foodpanda makes it easy for them to order from your restaurant. The platform is designed to offer a fast, hassle-free ordering experience — perfect for this on-the-go generation. With just a few taps, your food is delivered straight to their door.
>Targeted Marketing foodpanda offers tailored marketing tools that help you connect with local customers. Through promotions, featured listings, and app notifications, foodpanda can increase your restaurant’s visibility, making it easier for Gen Z customers to discover your restaurant.
>Building Trust and Credibility Being listed on a trusted platform like foodpanda adds credibility to your restaurant. Gen Z values authenticity, and being on a reputable food delivery service signals to them that your restaurant is a reliable choice.
>Increased Sales and Repeat Customers Once Gen Z tries your food, they’re likely to come back. By listing with foodpanda, you can attract new customers and encourage repeat orders, boosting both sales and customer loyalty. Plus, the platform’s user-friendly interface makes it easy for customers to reorder from their favorite spots — meaning they’re more likely to return to your restaurant.
Other Ways to Attract Gen Z Customers
While foodpanda is a powerful tool for increasing your restaurant’s visibility, there are other strategies you can adopt to cater to Gen Z’s food preferences:
>Offer Customizable Menus: Gen Z loves to build their own meals. Offering customizable options like build-your-own bowls, pizzas, or salads can attract this generation.
>Feature Plant-Based Options: Whether it’s vegan burgers, dairy-free desserts, or veggie-packed bowls, plant-based food is a hit with Gen Z. Make sure your menu reflects these preferences.
>Promote Sustainability: If your restaurant supports sustainability, make sure to highlight it. Gen Z is more likely to choose restaurants that prioritize local sourcing, eco-friendly packaging, and waste reduction.
>Social Media Engagement: Gen Z is heavily influenced by social media. Regularly post engaging content on platforms like Instagram, TikTok, and Facebook, showcasing your food, behind-the-scenes glimpses, and special offers.
In 2025, Gen Z is shaping the future of food trends, and your restaurant needs to stay ahead of the curve. By listing with foodpanda, you’re not just reaching a broader audience, you’re also aligning your restaurant with the values and preferences that matter most to this generation — health, sustainability, and convenience. Make foodpanda your go-to platform for increasing customer reach and growing your restaurant’s presence in a competitive market
FAQs
1/ How do I list my restaurant on foodpanda? Listing on foodpanda is easy. Simply sign up through the foodpanda vendor self-signup portal and follow the steps to set up your restaurant profile. You’ll be able to upload your menu, set delivery options, and start attracting customers in no time!
2/ Can I customize my restaurant’s profile on foodpanda?
Yes, foodpanda allows you to customize your restaurant profile by uploading your menu, adding promotions, and showcasing your unique offerings. You can also update your hours and delivery zones to suit your needs.
3/ Will foodpanda help market my restaurant?
Yes! foodpanda offers various marketing tools to help your restaurant gain more exposure. You can run promotions, get featured on the platform, and engage with potential customers through targeted ads and push notifications.
4/ How do I attract Gen Z customers to my restaurant?
To attract Gen Z, focus on offering healthy, sustainable, and quick meal options. Highlight these aspects on your foodpanda profile, and make sure your restaurant offers a seamless online ordering experience.
5/ What are the benefits of being listed on foodpanda?
Listing on foodpanda provides your restaurant with increased visibility, access to a large and engaged customer base, the ability to run promotions, and a convenient platform for handling orders. It’s a great way to grow your customer base and boost sales.
